When celebrities like Elizabeth Taylor and Richard Burton started showing up in this tropical paradise in the 1960's, it seems everybody had to get a piece of the town's tranquility ever since. You too can act like a star south of the border, and strut your stuff right down the "Malecon," the famous cobblestone street that borders the Pacific Ocean, into our Hard Rock Cafe Puerto Vallarta. Once inside, you can create your own fiesta atmosphere or allow the rockin' ambiance we've created help soothe your paparazzi-frayed nerves. With tons of rock memorabilia and mouth-watering entrees to distract you from your admiring fans, you might just find that paradise is a place where you can escape all the celeb trappings. If you so desire, take a swim in the Pacific Ocean across the street, venture into the lush greenery of our surrounding jungles, and unwind at the Hard Rock Cafe Puerto Vallarta, the town where "Mexico comes to life."